Privacy Policy

Equinox Custom Signs (“Equinox Custom Signs,” “Equinox,” “we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and share your personal information when you visit our website, submit a form, request a quote, place an order, use our services, or communicate with us, including through email, telephone, and SMS text messaging. 

1. Personal Information We Collect

We may collect personal information that you voluntarily provide to us through our website, forms, email, telephone communications, SMS communications, or other interactions with Equinox Custom Signs. 

The types of personal information we may collect include: 

• Name 

• Email address 

• Phone number, including mobile phone number 

• Mailing, billing, or project address 

• Company or business information 

• Order and transaction details 

• Quote and project information 

• Information submitted through contact forms 

• Information submitted through quote request forms 

• Information submitted through surveys or newsletter sign-ups 

• Information provided when communicating with our team 

• Information provided for customer service or project-related purposes 

We may also automatically collect certain non-personally identifiable information when you visit or use our website, including: 

• IP address 

• Browser type 

• Device information 

• Operating system 

• Website usage information 

• Pages visited 

• Referring website or source 

• Cookies and similar tracking information 

How We Collect Information 

We may collect information through: 

• Website contact and quote request forms 

• Other forms available on our website 

• Email communications 

• Telephone communications 

• SMS communications where applicable 

• Cookies and similar tracking technologies 

• Website analytics tools 

• Information provided directly to us during the course of a project or business relationship 

• Offline communications or interactions, where applicable 

2. How We Use Personal Information

We may use the personal information we collect for the following purposes: 

• To respond to inquiries and quote requests 

• To communicate with you about products and services 

• To prepare estimates, proposals, and orders 

• To process orders, payments, and transactions 

• To provide customer support 

• To communicate with you about your project 

• To schedule appointments, deliveries, and installations 

• To send service-related emails, notifications, or SMS messages 

• To administer promotions, surveys, or other website features 

• To improve our website, services, and user experience 

• To understand website traffic and usage 

• To protect the security and functionality of our website 
• To comply with applicable legal or regulatory requirements 
• To enforce our policies and protect our rights, safety, and property 

3. Who We Share Your Personal Information With

We do not sell or trade your personally identifiable information. 

We may share personal information when necessary to operate our business, provide requested products or services, communicate with customers, or comply with applicable legal obligations. 

We may share personal information with: 

• Trusted service providers who assist with website hosting, communications, SMS delivery, payment processing, customer support, analytics, or other business operations 

• Payment gateway providers when necessary to process transactions 

• Service providers and business partners assisting us with providing requested products or services 

• Legal, regulatory, or governmental authorities when required by law or when necessary to protect our rights, safety, or property 

Personal information shared with service providers is used for the purposes necessary to provide the applicable services on behalf of Equinox Custom Signs. 

No mobile opt-in information or text message consent will be shared with third parties or affiliates. All categories above exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties. 

Non-personally identifiable information may be shared for analytics, website improvement, marketing measurement, or advertising purposes. 

4. SMS Terms of Service

1. Types of SMS Communications If you have consented to receive conversational text messages from Equinox Custom Signs, you may receive messages related to the signage products and services you have requested.

Messages may be sent to customers and vendors and may include: – Sharing and reviewing photos of storefronts, lobby walls, or other locations where signage will be installed – Discussing sign design, customization, materials, and proof approvals – Providing quotes, estimates, and project status updates – Scheduling and confirming site surveys, delivery, and installation appointments – Responding to your questions and providing customer support.

Equinox Custom Signs does not send marketing or promotional text messages through this program. SMS consent is optional and is not a condition of purchase.

2. Opt-In Method You may opt in to receive SMS messages from Equinox Custom Signs by checking the optional SMS consent checkbox on our website contact form at [Contact Us Form]

3. Message Frequency Message frequency may vary depending on your project. You may receive up to 5 conversational text messages per week.

4. Message and Data Rates Message and data rates may apply, depending on your mobile carrier’s plan.

5. Opt-Out You can opt out at any time by replying STOP to any message. You will receive one confirmation message, and no further messages will be sent.

6. Help For assistance, reply HELP to any message, or contact us at 804-801-4048.

7. SMS Data Sharing No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties.

8- Standard Messaging Disclosures: Message and data rates may apply. You can opt out at any time by texting “STOP.” For assistance, text “HELP” or visit our [Privacy Policy] and [Terms and Conditions] pages. Message frequency may vary

5. Cookies and Tracking Technologies

We use cookies and similar technologies to: 

• Remember user preferences 

• Understand website traffic and usage 

• Improve website performance 

• Improve user experience 

• Analyze how visitors use our website 

Cookies and similar technologies may collect information such as browser type, device information, IP address, pages visited, and website usage information. 

You can choose to disable cookies through your browser settings. Some website features may not function properly if cookies are disabled. 

6. Third-Party Links

Our website may contain links to third-party websites. 

These sites have their own privacy policies and practices. Equinox Custom Signs does not control and is not responsible for the privacy practices, content, or security of third-party websites. 

We encourage you to review the privacy policies of third-party websites before providing personal information. 

7. Your Privacy and Communication Choices

You may: 

• Request access to or correction of your personal information 

• Opt out of marketing emails by using the unsubscribe link provided in the applicable email 

• Opt out of SMS messages by replying STOP to any SMS message 

• Request assistance with SMS communications by replying HELP 

• Contact us with questions regarding our privacy practices or use of personal information 

To make a privacy-related request, please contact us using the information provided below. 

8. Changes to This Privacy Policy

Any changes to this Privacy Policy will be posted on this page with an updated “Last Updated” date. 

Updates become effective upon posting unless otherwise required by applicable law. 

9. Contact Information

If you have questions about this Privacy Policy, our data practices, or your communication preferences, please contact us: 

Equinox Custom Signs 
3900 Westerre Pkwy, Suite 300 
Innsbrook, VA 23233 
Phone: 804-801-4048 
Email: [email protected]